Bio
I'm a social media strategist for an interactive advertising agency, with a background in communications and public relations. My opinions are my own and don't represent Media Two.September 2010
You are browsing the archive for September 2010.
Additional Lift Summit Live Blogging Posts
These are the posts written by Chrissy Scivicque who was live blogging the sessions I wasn’t. Thanks Chrissy! Session: Social Commerce Maturity: From Participation to Transformation Session: How Social Media Transforms the Way We Live and Do Business Panel: Social Media Strategies and Tactics That Lift Sales Leveraging Online Conversations to Accelerate Prospect Consideration Throughout the Buying [...]
Lift Summit Panel: The Roadmap to Measuring Social Return on Investment (SROI)
Panel Members: Dennis Stoutenburgh, President and COO of ILD, Corp. Leslie Darling, Vice President of East Coast Media for comScore, Inc. Michael Thomas, Director of Social CRM Strategy of Social Strategy1 Mike Gelfond, Executive Vice President of Client Services for Mastermind From the program: Understanding the dynamic metric system used to measure ROI Key elements [...]
Lift Summit Panel: Social Commerce: Practices and Challenges – What Works, What Doesn’t
Panel Members: Dave Williams, CEO, President and Co-founder of BLINQ Media Leslie Darling, Vice President of East Coast Media for comScore, Inc. Donna Bedford, Global SEO Lead of Lenovo From the program: Interacting with vertically-focused online communities How content can enhance customer interaction and loyalty, while also increasing word of mouth Challenges of regulated industries [...]
Sharing news and information I've learned about Marketing 2.0 and social media for business.