Yesterday, I wrote a post about the FTC Disclosure Guidelines for bloggers. In a comment, someone asked me about ghost blogging. What does the FTC think about it? Is it ethical? I wasn’t sure, so I looked into it and the answer is: jury’s still out. The FTC does not include ghost blogging in its
I’ve been writing a series of posts for a conference I’ll be attending at the end of this month. I’m being paid to write the pre-event posts to promote awareness of the event, and hopefully increase attendance. To keep all my writings together, and promote awareness for my blog and that of the event, I’ve
I first wrote this post for the Lift Summit blog, where I’ve been contracted to create promotional posts for the event (for money). They have been awesome enough to let me repost it here. Social media offers a plethora of new ways to connect with customers. It can help you express to them how valuable