Social Fresh: Web video for marketing

Panel: Jill Hanner (@JillHanner) with Youtube fame Paul McClay (@paulmcclay) with Definition 6, creators of the Happiness Machine Wayne Sutton (@waynesutton) with Our Hashtag Jonathan Kay (@GrasshopperBuzz) with Grasshopper, creators of New Dork Moderator: Jason Keath (@jakrose) with Social Fresh From the program: From video contests to video blogging to interviews to the ultimate viral

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Social Fresh: Social media for customer service

Panel: Shawn McPike (@shawnmcpike) with AT&T Kevin Cole (@BofA_help) with Bank of America Sean Doherty (@srdoherty) with Sprint Diana Plazas (@dianap) with Doubletree Hotels Moderator: Bert Dumars (@Bwdumars) with Newell Rubbermaid From the program: It is becoming more and more common for brands to turn to platforms such as Twitter, Facebook, and online forums not

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Social Fresh: Building social media across multiple departments

Presenter: Bert Dumars (@Bwdumars), Vice President E-Business & Interactive Marketing for Newell Rubbermaid From the program: Bert has worked with many departments through the Newell Rubbgermaid family to help transition social media from an online marketing tool into a company wide platform. Join him as he discusses the challenges and successes Newell Rubbermaid has experience

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